Public relations : the profession and the practice / Dan Lattimore ... [et al.].
Contributor(s): Lattimore, Dan | Baskin, Otis W. Public relations.
Material type:
BookPublisher: New York : McGraw-Hill, c2004Edition: 5th ed.Description: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 0072424028 (pbk. : alk. paper); 9780072424027.Subject(s): Public relations | Public relations -- United StatesDDC classification: 659.2 Online resources: Publisher description | Table of contents only
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Siddeswari Campus-Book
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Siddeswari Campus Library Business & Social Science Shelf -23 (Library Copy) Row 04 | Non-fiction | 659.2 PUB (Browse shelf) | 01 | Not For Loan | 040863 |
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| 658.85 RAS SPIN selling / | 659.1 CLI Integrated Advertising, Promotion, and Marketing Communications / | 659.2 GHP Public relations today : | 659.2 PUB Public relations : | 808.042 FAC Fact, value, policy : | 954.92 KHB Bangladesh studies part-1 / | 954.92 KHB Bangladesh studies part-2/ |
Rev. ed. of: Public relations / Otis Baskin, Craig Aronoff, Dan Lattimore. 4th ed. c1997.
Includes bibliographical references and index.
Journalism and Media Studies
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