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  <titleInfo>
    <title>Communication theories</title>
    <subTitle>origins, methods, uses</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Severin, Werner J. (Werner Joseph)</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Tankard, James W.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
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    <place>
      <placeTerm type="text">White Plains, N.Y</placeTerm>
    </place>
    <publisher>Longman</publisher>
    <dateIssued>c1988</dateIssued>
    <dateIssued encoding="marc">1988</dateIssued>
    <edition>2nd ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xi, 351 p. : ill. ; 25 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Werner J. Severin with James W. Tankard, Jr.</note>
  <note>Includes bibliographies and index.</note>
  <note>Journalism and Media Studies</note>
  <subject>
    <topic>Communication</topic>
  </subject>
  <subject>
    <topic>Journalism</topic>
  </subject>
  <classification authority="ddc" edition="19">001.51</classification>
  <identifier type="isbn">0801300487</identifier>
  <identifier type="isbn">0582285747 (pbk.)</identifier>
  <identifier type="lccn">87015748</identifier>
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    <recordCreationDate encoding="marc">870623</recordCreationDate>
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    <recordIdentifier source="BD-DhSUL">532830</recordIdentifier>
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