01434cam a22003618i 4500 8782 8783 BD-DhSUL 20180424154745.0 150128s2016 nyu 000 0 eng 9781259232541 (alk. paper) BD-DhSUL BD-DhSUL 658.8/3420973 23 CON Consumer behavior : building marketing strategy / David L. Mothersbaugh, , Del I. Hawkins, Linda L. Mothersbaugh and Gail Tom 13th edition. New York, NY : McGraw-Hill Education, [2016] xxiv, 788 p.; ill., 21 cm. text 350/- BDT Hawkins's name appears first on earlier editions. Business Administration Marketing Consumer behavior United States. Market surveys United States. Consumer behavior United States Case studies. Mothersbaugh, David L. Hawkins, Del I. Mothersbaugh, Linda L. Tom, Gail ddc SID-BK 0 0 ddc 0 1 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032308 2018-04-24 01 2018-04-24 SID-BK 0 0 ddc 0 1 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032309 2018-04-24 02 2018-04-24 SID-BK 0 0 ddc 0 0 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032310 2018-04-24 03 2018-04-24 SID-BK 0 0 ddc 0 0 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032311 2018-04-24 04 2018-04-24 SID-BK 0 0 ddc 0 0 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032312 2018-04-24 05 2018-04-24 SID-BK 0 0 ddc 0 0 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032313 2018-04-24 06 2018-04-24 SID-BK 0 0 ddc 0 0 NFIC SUBL-SID SUBL-SID Business & Social Science Shelf -16 (Marketing) Row 04(A) 2018-04-24 Purchased 658.8/3420973 CON 032314 2018-04-24 07 2018-04-24 SID-BK