Global marketing management / (Record no. 9127)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01027cam a22002774a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DhSUL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211003121854.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 010104s2002 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0130332712 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131730911 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120320666 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | BD-DhSUL |
| Modifying agency | BD-DhSUL |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848/KEG |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing management / |
| Statement of responsibility, etc. | Warren J. Keegan and Naval K. Bhargava. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
| -- | New Delhi. |
| Name of publisher, distributor, etc. | Prentice Hall, |
| -- | Pearson |
| Date of publication, distribution, etc. | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 670 p. : |
| Other physical details | ill. ; |
| Dimensions | 23 cm. |
| 365 ## - TRADE PRICE | |
| Price amount | 1050/- (Org), 320/- (Lc) |
| Currency code | BDT |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Department/Program Name | Business Administration |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| -- | Export marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing |
| General subdivision | Management |
| Form subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bhargavan, Naval K. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Siddeswari Campus-Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Row No |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2015-10-13 | Purchased. | 658.848 KEG | 039566 | 2015-10-13 | 06 | 2015-10-13 | Siddeswari Campus-Book | |||||
| Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2015-10-13 | Purchased. | 658.848 KEG | 039567 | 2015-10-13 | 07 | 2015-10-13 | Siddeswari Campus-Book | ||||||
| Not For Loan | Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2018-12-26 | Purchased | 658.848/KEG | 032966 | 2018-12-26 | 01 | 2018-12-26 | Siddeswari Campus-Book | Indian Print | ||||
| Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2018-12-26 | Purchased | 658.848/KEG | 032967 | 2018-12-26 | 02 | 2018-12-26 | Siddeswari Campus-Book | Local copy | |||||
| Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2018-12-26 | Purchased | 658.848/KEG | 032968 | 2018-12-26 | 03 | 2018-12-26 | Siddeswari Campus-Book | Local copy | |||||
| Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2018-12-26 | Purchased | 658.848/KEG | 032969 | 2018-12-26 | 04 | 2018-12-26 | Siddeswari Campus-Book | Local copy | |||||
| Non-fiction | Siddeswari Campus Library | Siddeswari Campus Library | Business & Social Science Shelf -16 (Marketing) Row 02(B) | 2018-12-26 | Purchased | 658.848/KEG | 032970 | 2018-12-26 | 05 | 2018-12-26 | Siddeswari Campus-Book | Local copy |